As Anant Ambani and Radhika Merchant prepare for their highly anticipated wedding on July 12, the couple recently celebrated the traditional Gujarati ‘mameru’ ceremony. This event marks the beginning of a series of grand festivities leading up to their big day.

Key Takeaways

  • The ‘mameru’ ceremony is a Gujarati tradition where the bride’s maternal uncle brings sweets and gifts.
  • The wedding is set for July 12 at the Jio World Convention Centre in Mumbai.
  • The Ambani family has planned a series of events, including a mass wedding for the underprivileged.
  • High-profile guests and celebrities are expected to attend the wedding.

The Mameru Ceremony

The ‘mameru’ ceremony, a cherished Gujarati wedding tradition, was recently held for Radhika Merchant. During this ceremony, the bride’s maternal uncle visits her with sweets and gifts, symbolizing his blessings and support. The event took place at the Ambani residence, which was adorned with red, pink, and orange flowers, and illuminated with golden lights. A digital screen featuring caricatures of Anant and Radhika added a modern touch to the traditional celebration.

Star-Studded Guest List

The ceremony was attended by prominent members of the Ambani family, including Mukesh Ambani, Nita Ambani, Akash Ambani with his wife Shloka, and Isha Ambani with her husband Anand Piramal. Music composer Anu Malik was also spotted at the event. Radhika looked stunning in an embroidered lehenga, accessorized with traditional jewelry.

Wedding Festivities

The wedding festivities are meticulously planned, adhering to traditional Hindu Vedic customs. The main ceremonies will commence on July 12 with the Shubh Vivah, or wedding function. Guests are encouraged to dress in traditional Indian attire to embrace the spirit of the occasion. The celebrations will continue with Shubh Aashirwad on July 13 and conclude with Mangal Utsav, the wedding reception, on July 14.

Special Arrangements

A highlight of the wedding plans includes a chaat stall from the famous Kashi Chaat Bhandaar in Varanasi. Nita Ambani personally invited the shop owner after sampling various chaats at his establishment. Additionally, the Ambani family organized a mass wedding for the underprivileged on July 2 at Swami Vivekanand Vidyamandir in Palghar.

Pre-Wedding Celebrations

Earlier this year, the couple hosted a series of pre-wedding festivities in Jamnagar, featuring a star-studded guest list. Business leaders, heads of state, and celebrities from Hollywood and Bollywood graced the occasion. Notable attendees included Meta founder Mark Zuckerberg, Microsoft co-founder Bill Gates, and Ivanka Trump. The highlight of the pre-wedding celebrations was a performance by pop sensation Rihanna, marking her debut in India. The event also featured illusionist David Blaine and actor-singer Diljit Dosanjh.


The union of Anant Ambani and Radhika Merchant is set to be a grand affair, bringing together two prominent industrialist families. With meticulously planned events and a star-studded guest list, the wedding promises to be an unforgettable celebration.