Strategy Inc., known for its aggressive involvement in cryptocurrency investments, has made waves with the launch of its first euro-denominated perpetual preferred stock. The move aims to bolster its ongoing acquisition of Bitcoin (BTC) and further solidify its position as the dominant corporate holder of cryptocurrency globally.
Revolutionizing Crypto Financing
Announced on November 3, 2025, the company introduced the 10% Series A Perpetual Stream Preferred Stock (STRE) offering. Strategy plans to issue 3.5 million shares at a par value of €100 each, targeting qualified institutional investors across Europe and beyond. The proceeds from this innovative offering will primarily go toward general corporate purposes and significant acquisitions of Bitcoin.
This strategic euro-based financing diverges from traditional US dollar capital raises, representing a tactical shift in capital markets. It also highlights Strategy’s commitment to maintaining its leadership status in the cryptocurrency space. With current Bitcoin holdings exceeding 641,200 BTC—valued at over $68 billion—Strategy’s foray into euro-denominated financing positions it uniquely for continued growth.
Key Features of the Offering
The STRE shares pack attractive incentives for investors:
- 10% Annual Dividend: Shareholders will enjoy quarterly payments starting December 31, 2025. Dividends are cumulative, accruing up to 18% if unpaid.
 - Redemption and Repurchase Rights: Provisions are in place for redemption under specific conditions, ensuring flexibility for both the company and its investors.
 - Fundamental Change Protections: In case of substantial corporate changes, shareholders can request a repurchase of their shares at a favorable price.
 
The offering is led by top-tier institutions, including Barclays, Morgan Stanley, and SG Americas, ensuring significant interest from key stakeholders. Conducted under an SEC-approved shelf registration, this initiative signals confidence in Strategy’s long-term vision.
Building the Future of Bitcoin Investments
This new milestone coincides with Strategy’s recent Bitcoin purchase of 397 BTC for $45.6 million. Bolstered by strong financial performance in 2025, including $2.8 billion in net income for Q3, the company continues to expand both its balance sheet and cryptocurrency holdings.
Strategy Chairman Michael Saylor remains unwavering in his support for Bitcoin’s potential, regularly highlighting the benefits of their innovative approach. “Strategy has achieved a BTC yield of 26.1% YTD in 2025,” Saylor stated in a recent post.
Why It Matters
This landmark announcement underscores the rising significance of cryptocurrencies in global finance. The euro-denominated STRE stock not only diversifies risks but expands Strategy’s reach among European investors, opening new avenues to increase Bitcoin reserves.
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With Bitcoin prices climbing and Strategy doubling down on its efforts, the future of cryptocurrency adoption looks brighter than ever.