Thanaporn Tantiyanon, Head of Business Unit at Siam Paragon, emphasized the company’s ongoing commitment to the Thai fashion industry by hosting Bangkok International Fashion Week (BIFW) for 17 years. This premier platform allows Thai designers to showcase their creativity and offers emerging talents vital exposure. The theme for BIFW2024 is ‘Envision the Future’, underscoring a strong commitment to sustainability in fashion.
Siam Paragon serves as a luxury hub for both renowned international brands and Thai entrepreneurs, driving impressive growth in luxury sales. In October, BIFW2024 will feature fashion shows highlighting collections from leading Thai names and global brands, along with exclusive events, such as Bulgari’s 140th Anniversary exhibition and Gucci’s high-end event.
The event will present 15 diverse fashion shows, showcasing a blend of local and international creative excellence. Designers like ASAVA, FLYNOW, and KLOSET among others, will feature unique collections inspired by cultural themes and modern aesthetics. BIFW2024 reflects a collaborative approach involving public and private sector partners, reaffirming Siam Paragon’s status as a premier destination for luxury and innovative fashion.
