Metaplanet, a leading Japanese hospitality and real estate group turned Bitcoin-focused enterprise, has introduced an ambitious plan to strengthen its cryptocurrency strategy. This move includes launching two new subsidiaries in key global markets — the United States and Japan — with the aim of increasing its Bitcoin income and expanding its crypto media operations.
New Subsidiary in Miami: Metaplanet Income Corp.
The announcement came earlier this week in a post shared on X (formerly Twitter). Metaplanet revealed the creation of Metaplanet Income Corp., a new US-based subsidiary headquartered in Miami. With an initial funding of $15 million, this entity will focus primarily on generating revenue through Bitcoin (BTC) income streams and derivatives trading. By establishing this structural separation, Metaplanet strives to distinguish its core Bitcoin holdings from its revenue-generating activities.
Metaplanet Income Corp. will fall under the leadership of CEO Simon Gerovich, alongside prominent industry figures Dylan LeClair and Darren Winia. The company reassured that the new launch is expected to have a minimal impact on its consolidated financial results for the fiscal year, ending December 31.
Strengthening Bitcoin Operations in Japan
In addition to its Miami expansion, Metaplanet unveiled Bitcoin Japan Inc., headquartered in Tokyo’s prestigious Roppongi Hills. This subsidiary’s focus is directed at expanding domestic Bitcoin-related initiatives, including media operations and events. It will oversee the management of Bitcoin.jp, a domain recently acquired by Metaplanet, while also operating Bitcoin Magazine Japan and hosting the Bitcoin Japan Conference.
Under the leadership of Simon Gerovich and Yoshihisa Ikurumi, Bitcoin Japan Inc. aims to drive community engagement and bolster Japan’s position in the global crypto landscape.
An Ever-Growing Bitcoin Treasury
The twin announcements come as Metaplanet continues its aggressive push toward expanding its Bitcoin holdings. The company recently launched its Bitcoin income business in late 2024 and announced a plan to raise ¥204.1 billion ($1.4 billion) through an international share offering to invest in more BTC. With a staggering 20,136 BTC currently on its balance sheet, Metaplanet ranks as the sixth-largest Bitcoin treasury holder worldwide, trailing major US-based giants like MicroStrategy.
For comparison, MicroStrategy holds an impressive 638,985 BTC, followed by Mara Holdings with 52,477 BTC and XXI in third place at 43,514 BTC, according to BitcoinTreasuries.NET.
Bitcoin as a Lifestyle Investment
As Bitcoin continues to evolve from a speculative investment to a key financial instrument globally, companies like Metaplanet exemplify how industries are integrating cryptocurrency into their core operations. Whether you’re an investor or curious about adopting Bitcoin as part of your financial strategy, it may be worth exploring how this asset can diversify your portfolio. For those interested in venturing into the world of cryptocurrency, consider trying the Ledger Nano X, a secure and stylish hardware wallet designed to protect your crypto assets.
Metaplanet’s bold moves reaffirm the growing relevance of Bitcoin in mainstream financial systems and digital economies. Stay tuned for updates as the company continues to make waves across the global crypto landscape.