Manchester Arndale is set to host a groundbreaking addition to its roster of retailers with the opening of PRO:DIRECT Soccer’s flagship Football Performance & Culture store, PD:FC. This unique concept store is slated to open in the new year and promises an immersive experience that celebrates the intersection of football, innovation, and culture.
About PD:FC’s Innovative Concept
PD:FC will be a one-of-a-kind destination for football enthusiasts, offering an innovative retail space spread across a sprawling 9,180 sq ft unit over two floors. Here, fans and players can explore premium football gear, including boots, kits, running apparel, and training accessories, alongside curated experiences that reflect Manchester’s rich heritage in football, music, and fashion.
Why Manchester? A City that Breathes Football
According to Sam Baldock, Chief of Brand at PRO:DIRECT Sport, “Manchester is the beating heart of football culture – a city where the game’s history, passion, and future collide.” The decision to launch their flagship store in Arndale was influenced by Manchester’s deep-rooted love for football, resonating with the brand’s mission to connect players and fans alike.
The store will be more than just a shopping destination—it will act as a hub for the community, featuring cutting-edge football technology, apparel, and a space where fans can celebrate the sport. From grassroots players to professional enthusiasts, PD:FC aims to welcome everyone to be a part of this thriving football community.
Perfect Timing for Manchester Arndale
Graeme Jones, Executive Director for Asset Management at Sovereign Centros from CBRE, emphasized, “With Manchester’s reputation as the UK’s leading sporting city, the Arndale is the perfect place for PRO:DIRECT Sport’s first physical store.” Over recent months, the Arndale has seen several top-tier brands enter its lineup, including Trailberg and world-famous beauty retailer Sephora, enhancing its appeal as a premier shopping destination.
What to Expect at PD:FC
The highly anticipated PD:FC store will feature exclusive collaborations, football-inspired fashion, and curated displays that celebrate the sport’s history in Manchester. The store promises to not only cater to the needs of football fans but also to ignite their passion through its innovative displays and comprehensive range of products.
Looking to gear up for the upcoming football season? Check out PRO:DIRECT Soccer’s online store for an exclusive range of boots, kits, and accessories to elevate your game.
When Does It Open?
While an exact date has yet to be announced, the store aims to open its doors in early 2025. With Manchester’s strong connection to football and its vibrant shopping scene, the PD:FC store is poised to be a major attraction for locals and tourists alike.
Join the Football Revolution
Stay tuned for updates on the launch of PD:FC by joining the City Life newsletter or visiting Manchester Arndale to watch this exciting project come to life. Football fans, this is your chance to connect with a space that celebrates the culture and heart of the sport. Don’t miss out!