In a groundbreaking financial move, Eightco Holdings Inc., a relatively unknown e-commerce company, has seen its stock skyrocket by over 3000% following the announcement of its bold treasury strategy focused on the cryptocurrency Worldcoin. This strategy also included a $20 million backing from crypto miner BitMine, making headlines across the financial and crypto sectors.
What is Worldcoin, and Why Does it Matter?
Worldcoin, co-founded by OpenAI CEO Sam Altman, is a revolutionary cryptocurrency project designed to integrate digital identity with blockchain technology. Utilizing biometric data via an iris-scanning device known as the Orb, Worldcoin aims to authenticate users, offering Proof of Personhood as a layer of trust in an increasingly AI-driven world. Despite scrutiny over privacy concerns, Worldcoin has already registered nearly 16 million accounts globally in over 45 countries.
Details of the Announcement
Eightco raised $250 million in a private placement specifically to acquire Worldcoin (WLD) tokens, positioning itself as the first corporate treasury to bet significantly on the controversial cryptocurrency. The company also plans to rebrand its Nasdaq stock ticker from OCTO to ORBS on September 11, 2025.
The announcement led to an unprecedented surge in Eightco’s stock price, rising from $1.43 to a high of $83.12 before closing at $45.08 – a more than 3000% increase in a single trading day. Worldcoin itself saw a 49% spike, reaching a seven-month high of $1.54.
Why This Could Be a Game-Changer
According to Dan Ives, Eightco’s managing director and recently appointed chairman, this move aligns seamlessly with the company’s focus on the intersection of artificial intelligence, digital identity, and blockchain technology. Ives emphasized that Worldcoin’s potential lies not just in cryptocurrency but as a critical infrastructure for AI and identity verification.
“We see Worldcoin as a tech infrastructure play, not merely a crypto asset,” Ives stated. “This is about building trust in an AI-driven digital landscape.”
What’s Next?
While Eightco’s treasury strategy predominantly centers around Worldcoin, the company has hinted at the possibility of holding secondary reserve assets like Ethereum. Eightco remains optimistic about leveraging Worldcoin’s potential to lead innovation in the digital identity space.
Recommended Product
If you’re inspired by Eightco’s focus on innovation, consider diving into the world of cryptocurrency investment with tools like Ledger Nano X, a secure and user-friendly cryptocurrency hardware wallet. Perfect for storing both Worldcoin and other assets like Bitcoin or Ethereum, this device offers top-tier protection for your digital investments.
Stay tuned for updates on Eightco’s journey as a crypto pioneer. As AI and blockchain continue to evolve, this may just be the beginning of a wave of transformative corporate decisions.
