On September 18, 2025, history was made as the launch of REX-Osprey’s Dogecoin (DOGE) ETF dazzled the market, achieving unprecedented success. Trading under the ticker DOJE, the DOGE ETF amassed an astounding $6 million trading volume within the first hour of its debut, significantly outperforming the average ETF launch volume of $1 million for an entire day.
Breaking Down the Phenomenal Launch
According to Bloomberg Senior ETF Analyst Eric Balchunas, the trading activity was a shockingly positive indicator for the ETF market. “My over/under got destroyed in the first hour of trading,” said Balchunas, referring to the fund’s unexpected performance. The launch of DOJE positioned it as a top-five ETF performer for 2025 to date, outdoing most of the 710 ETFs launched this year.
In addition to DOJE, REX-Osprey also launched a spot XRP ETF under the ticker XRPP, which achieved nearly $25 million in trading volume within just 90 minutes. This positions XRPP as the single-day trading leader for 2025 ETF launches.
The SEC’s Groundbreaking Approval Paves the Way
Both ETFs may owe their success to recent regulatory shifts. Just a day prior on September 17, the U.S. Securities and Exchange Commission (SEC) approved new generic listing standards for commodity-based trusts. These standards simplify ETF approval by allowing new launches without individual SEC approval, provided certain conditions are met.
Among the criteria, ETFs must operate in surveilled markets, maintain liquidity policies, and publish their net asset values and holdings daily. This landmark decision by the SEC signals a new era of regulatory support and a potentially explosive growth trajectory for crypto-based ETFs.
What This Means for Crypto Enthusiasts
The success of ETFs like DOJE and XRPP indicates a growing investor appetite for streamlined access to the digital asset world. ETFs simplify crypto investments by eliminating technical complexities often faced by new investors, such as managing wallets or securing private keys.
For those looking to invest in DOGE conveniently, ETFs could be the perfect solution. If you’re considering taking your first step into crypto, platforms like eToro allow you to trade crypto and other assets with ease. With tools to copy top investors’ strategies and access to over 3,000 tradable assets, eToro provides an excellent starting point for budding crypto traders.
Looking Ahead
The record-setting debut of Dogecoin ETFs marks the beginning of an exciting new phase for cryptocurrency markets. With optimized regulations and investor interest skyrocketing, digital-asset-focused products are expected to dominate investment portfolios in the coming years.
Are you ready to explore this new frontier? Don’t miss the opportunity to be part of the digital revolution through accessible investment tools like ETFs and platforms like eToro.
