87% of Asian High Net Worth Individuals (HNWIs) Now Hold Crypto
As the crypto market matures in the Asia-Pacific region, a groundbreaking report from Sygnum unveils a significant shift in investment strategies among high-net-worth individuals (HNWIs). The findings reveal that 87% of surveyed HNWIs in Asia have integrated digital assets into their portfolios, with many planning to increase their allocations.
Key Findings from the Sygnum APAC HNWI Report 2025
According to the survey, conducted across 10 Asia-Pacific markets and involving over 270 wealthy and professional investors, the digital asset space is increasingly becoming central to long-term wealth strategies. Some of the report’s key insights include:
- Significant Ownership: 87% of participants have already invested in digital assets, with almost half allocating over 10% of their portfolios.
- Increasing Allocations: 60% of respondents plan to boost their crypto investments, as diversification outweighs short-term trading motives.
- Interest Beyond Bitcoin and Ethereum: 80% of HNWIs are looking for ETFs that include assets like Solana, multi-asset crypto indexes, and XRP.
Singapore and Hong Kong: Leading the Charge in Crypto Adoption
Investors in markets like Singapore are particularly driving these trends, thanks to a favorable regulatory environment established by the Monetary Authority of Singapore (MAS). Lucas Schweiger, Crypto Asset Ecosystem Research Lead at Sygnum, highlights the disciplined and intergenerational approach of Asian HNWIs:
“Their disciplined, intergenerational approach to investing, combined with a higher risk appetite, is driving substantial allocations to digital assets—particularly within Singapore’s well-regulated MAS framework.”
Similarly, Hong Kong’s advancing digital asset regulations are setting the stage for traditional wealth managers to integrate crypto offerings into their portfolios. Gerald Goh, Co-Founder and APAC CEO of Sygnum, notes:
“The question is no longer whether private banks can serve this demand, but when they will move to meet it.”
Growing Demand for Sophisticated Crypto Products
The report also indicates a rising appetite for sophisticated investment products among HNWIs. Actively managed strategies, outsourced investment mandates, and yield-enhanced products are becoming popular as investors seek to integrate crypto into their wealth structures seamlessly.
Notably, 70% of respondents are keen to explore ETFs with staking yield components, reflecting a desire for more advanced and diverse options. While interest in Solana ETFs is strong, multi-asset indexes and cryptocurrencies like XRP are also gaining traction among investors.
Overcoming Challenges in a Volatile Market
Despite the bullish sentiment, many HNWIs approach the market cautiously due to several challenges, including:
- Unclear regulatory frameworks
- Concerns around custody and security
- Varying licensing requirements across jurisdictions
However, 57% of HNWIs and 61% of ultra-high-net-worth individuals (UHNWIs) remain optimistic about the crypto market’s long-term potential, driven by the deepening integration of crypto with traditional finance systems.
Enhance Your Crypto Portfolio
The evolving crypto landscape presents an ideal opportunity to diversify and enhance wealth strategies. If you’re looking to explore safe and innovative ways to add crypto to your portfolio, consider products like the eToro Crypto Portfolio, which offers diversified exposure to major cryptocurrencies and yield-enhanced strategies.
APAC as a Global Crypto Hub
As the Asia-Pacific region emerges as a global leader in digital asset investments, the momentum is expected to grow through 2026. Investors are increasingly recognizing crypto as a valuable addition to their wealth preservation and generational planning strategies. Whether it’s through Solana-focused ETFs, XRP exposure, or staking yield opportunities, the future of digital assets in Asia is bright and expansive.
