Apple has officially entered the Saudi market by launching its online store and app, both available in Arabic for the first time. Customers can now benefit from direct sales, free Arabic engraving, and a more personalized shopping experience. Apple plans to establish physical stores in Saudi Arabia, starting with a flagship location in Diriyah by 2026. Additionally, Apple’s move aligns with the trend of tech giants investing in the Saudi market, supporting local talent, and contributing to the Kingdom’s positioning as a tech and innovation hub.