Strategic Partnership Between Audi Revolut F1 Team and Nexo
The Audi Revolut F1 Team has announced a groundbreaking partnership with Nexo, a leading digital assets platform, ahead of their highly anticipated Formula 1 debut in the 2026 season. This multi-year agreement is poised to redefine fan engagement through exclusive digital-first experiences and premium offerings.
Driving Innovation in Motorsports and Digital Assets
Audi’s strategic selection process underscores their commitment to aligning with innovative and high-performing partners. Nexo’s deep expertise in digital asset management and their shared values of disciplined execution and performance excellence make them the ideal partner for this journey.
“As we prepare to enter Formula 1, we are highly selective about the partners we bring on this journey,” stated Stefano Battiston, Chief Commercial Officer of the Audi Revolut F1 Team. “This collaboration creates tangible value beyond traditional sponsorships, with exclusive experiences and modern engagement methods for our fans.”
Exclusive Fan and Client Experiences
Through this partnership, fans can look forward to premium experiences that extend beyond traditional motorsport entertainment. Nexo, as the official digital asset partner, aims to connect fans with behind-the-scenes content, educational initiatives, and unique engagement opportunities. These offerings will bridge the gap between digital assets and the fast-paced world of Formula 1.
Additionally, Nexo clients will benefit from exclusive insights and access to content designed to celebrate the synergy between innovation-driven brands like Nexo and Audi.
Global Activation for the 2026 Season and Beyond
The Audi Revolut F1 Team and Nexo have planned a series of global activation campaigns leading up to the 2026 season. With a focus on digital-first engagement, the collaboration aims to showcase how the digital asset industry can seamlessly integrate into traditional sports while maintaining authenticity and relevance to fans worldwide.
Antoni Trenchev, co-founder of Nexo, remarked, “Nexo was built for a demanding reality: instant, self-directed, and always on. This partnership with the Audi Revolut F1 Team is a statement about our shared vision of the future of both digital assets and motorsport.”
Innovation in Action
The partnership highlights how digital assets can foster deeper and more interactive connections with audiences in non-traditional spaces like Formula 1. By prioritizing authenticity and innovation, Audi and Nexo aim to set a new standard in sports partnerships.
Discover Nexo’s Digital Asset Solutions
As one of the leading digital assets platforms, Nexo offers tools for securely managing cryptocurrency investments. If you’re intrigued by Nexo’s innovative approach, access their platform to explore features like instant crypto credit lines, high-yield savings accounts, and effective portfolio management. Learn more about Nexo here.
