SEO plays a crucial role in driving traffic to WordPress news sites. It helps improve visibility in search engine results pages (SERPs) and attracts more readers.
By optimizing keywords, headlines, and meta descriptions, news sites can rank higher on Google and other search engines. Quality content and backlinks also contribute to SEO success.
WordPress offers various plugins like Yoast SEO to simplify the optimization process. Regularly updating content and focusing on user experience are essential for long-term SEO benefits.