Search Engine Optimization (SEO) plays a crucial role in digital marketing strategies. It involves optimizing website content to rank higher in search engine results pages.
SEO helps businesses increase visibility, drive organic traffic, and improve online presence. By implementing SEO best practices, companies can reach their target audience effectively.
Effective SEO strategies include keyword research, on-page optimization, link building, and content creation. These strategies help websites rank better on search engines like Google, leading to increased website traffic and conversions.
