TikTok is gearing up for mid-year performance reviews, urging managers to prioritize direct, honest feedback over ‘niceness,’ even if it sparks conflict. Rooted in ByteDance’s high-performance culture, this shift emphasizes rigorous evaluations and clear differentiation among employees. The company discourages middle-of-the-road scores, pushing managers to identify both top and low performers, mirroring similar trends in the tech industry. As part of TikTok’s review process, they aim for empathetic and constructive feedback to foster a positive work environment.
